The UIM today announced that it has reached an agreement with the Olympic Channel to collaborate on content for the Olympic Channel.
This new agreement brings the number of the global platform’s federation partners to 49.
Thomas Kurth, Secretary General of the UIM commented,
The strategic cooperation with the Olympic Channel opens a fantastic window for the UIM to showcase the Powerboat Sport to a global audience.
As a recognised Sports Federation we are delighted to line up in company with other prestigious International Sports Federations to feed the Olympic Channel with spectacular content.
Mark Parkman, General Manager of the Olympic Channel continued,
The Olympic Channel provides a platform for the promotion of all sports and athletes within the Olympic Movement.
We are excited to work together in our collective efforts to help expand the reach of these sports through the creation and distribution of content to audiences worldwide.
The Olympic Channel, which recently announced the availability of multiple languages on the global digital platform, is currently scheduled to present nearly 500 competitions across nearly 200 events in 2017.
The Channel provides an ancillary platform to distribute content and collaborations to broadcast live events are complementary to current broadcast and distribution arrangements.
In addition, the Olympic Channel is working with International Federations, recognised sport Federations and recognised organisations to create innovative partnerships encompassing live event streaming, event coverage, highlights, magazine shows, news coverage and original programming as well as technical business solutions.
The Olympic Channel is a multi-platform destination where fans can experience the power of sport and the excitement of the Olympic Games all year round, and is available worldwide via mobile apps for Android and iOS devices and at olympicchannel.com.